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Rising bedroom-pop artist Loren Aronov shares introspective new single ‘Mask On’


Loren Aronov, a budding pop star hailing from a serene Toronto suburb, unveils her heartfelt journey through the captivating sounds of her newest release, 'Mask On.' Eager to break free from external pressures and societal expectations, Loren embarks on a musical exploration that resonates with listeners on a profound level.


With a warm and inviting soundscape, 'Mask On' envelopes the listener in a cozy embrace, while Loren's lo-fi vocal production adds an intimate touch, as if she is personally sharing her story. This deliberate approach elevates the connection between artist and listener.


In her own words, Loren reveals the essence of the song: “The song is about trying to live up to other people’s expectations of you. Trying to be someone you’re not is the metaphor behind the title “mask on”, having to deal with the pressures that society sometimes puts on you to be perfect and succeed. I relate to that very much, which is why this song is very personal to me.”


With 'Mask On,' Loren Aronov continues her musical journey, captivating audiences with her heartfelt lyrics, inviting melodies, and relatable experiences. Through her artistry, she beckons listeners to embrace their authentic selves, reminding us all to appreciate the beauty of the path we tread.


Listen to ‘Mask On’ below:


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